Philmac has invested more than £10,000 in its workforce and brand identity to ensure it can continue to grow and strengthen its market-leading position.
Seeking to continue providing the best possible customer experience, Philmac has invested in a new revolutionary repetitive knowledge retention system to ensure the high levels of product advice and service it is known for are maintained.
Based on the principle of repetition and engagement, the new training tool has been rolled out to all customer-facing staff to enable them to refresh and retain their knowledge on all areas of the business including products, order processing and delivery and logistics.
It is initiatives such as this that have contributed to Philmac recently achieving the Investors in People standard, recognising its commitment to people management through its continuous training and development of its workforce.
Following a comprehensive assessment, Philmac gained the Investors in People award for demonstrating clear leadership skills, creating a positive working environment and developing a culture of trust, supporting staff to develop in their role and delivering continuous improvement.
Philmac has also refreshed its brand identity to ensure it continues to stand out from its competitors and resonate with merchants, plumbers and utilities.
Commenting on the recent investment, Philmac’s brand director, Julian Bannerman, said: “Our staff are at the centre of our operation and it is crucial we invest in the talent we have to retain this knowledge and experience within the company.
“As a business we have ambitious growth plans, and our people are crucial to us achieving these goals, so it is important we equip them with everything they need to help us build our operation.”